Why 2014 is the year to Step Outside The Box

Click The Picture Below To See One of AAN’s latest Custom Dealer Websites

With the new year, comes a new opportunity, for your Auto Dealer to take their business to the next level. With the continued increase in online competition, having the most technologically advanced and user friendly website is the most valuable asset your Car Dealer can have.

Far too many car dealers are afraid to Step Outside of the Box when it comes to their websites and online marketing. Many dealers are forced into using certain inventory systems that leave very little to be desired when it comes to design and functionality.

These systems are built for the masses by companies that base their businesses on the whole “the more we can sell…the more we can profit mentality”.

This is a great model for the business and their shareholders, but how does it benefit the actual end user/customer?

It doesn’t.

It makes for a very boring and cumbersome car buying experience.

Customers bounce from one dealer website to the next wondering…

“Why do all Car Dealer Websites look the same and why is it so hard to find what I am looking for?”

Is this what your potential customers are saying as they browse your Car Dealer Website?

If you are like me, you enjoy going to a nice restaurant and enjoying a quality meal, as opposed, to hitting the local fast food drive-thru and indulging in mass produced junk.

I enjoy forming a relationship with the chef and staff, rather than getting let down by the part-time employee, that just happens to forget to put the french fries in the bag again.

What makes you think Car Buyers are any different?

People love to feel appreciated and will spend significantly more money with a business that makes them feel valuable, as opposed to a business that treats them as mass consumers.

By using the same system as your competitors and having the same old template looking website, you are doing nothing to make customers feel valuable.

Imagine what you could do if you were to Step Outside The Box and offer your customers the most amazing user experience possible.

I suggest you make your customers feel valuable and important by Stepping Outside the Box in 2014, and investing in a website and inventory system that sets your dealership apart from the competition.

By freeing your dealership and customers from the claustrophobia that comes along with traditional mass produced Dealer Websites…

You will be creating lifetime relationships with consumers who appreciate knowing they are important!

I would be glad to discuss helping your dealership create the most amazing user-friendly experience possible.

Feel Free to contact me at anytime.  Our websites can be used as stand alone marketing sites, so if you are sick of feeling boxed in your mandated system…

We can help free you from the limitations and propel your Brand to new heights!

To Your Success,

Matt Petersen

All Auto Network

847-782-0300

NOTE: Many of our Car Dealers run our system as a marketing website, alongside their boring, corporate mandated boxes…This allows them the ability to Step Outside the Box and deliver a premier user experience.  Allow us to give your dealer a personality that attracts the masses and forms quality relationships 🙂